Case Story: Aerospace Industries Association (AIA) November 01, 2010, by Peter Mirus in Case Stories - Tech

AIA's members include the top 20 Fortune ranked companies in the Aerospace and Defense industry. The goal for this engagement was to renovate the organization’s web properties to better engage with its members, government, and the public. Functions performed included:

  • Marketing strategy consultation
  • Web communications direction, including staff recruitment
  • Website design and application development
  • Supplier Management Council brand renovation

The efforts accelerated the organization’s strategic development schedule and created approximately $45,000 in cost savings. The renovated websites received positive feedback from the constituencies.

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